Elevate Your Brand with Matts & Davidson
We specialize in optimizing the quantity and caliber of new customers for your business.
Digital Marketing is the use of online strategies to promote, advertise, brand and market products or services. Digital Marketing encompasses a number of techniques including SEO, Social Media, CTV/OTT ads, web design, banner ads, online public relations, email campaigns, online newsletters, online surveys, viral marketing and pay per click.
Two very helpful forms of Digital Marketing are Blogs and Video.
Blog Marketing Services
Blog marketing builds relationships with your readers and other authors/influencers within your industry. The person running the blog can be considered a brand ambassador who directly connects your brand to the bigger world that exists on the Internet. Matts & Davidson’s blog marketing services can be broken down into the following areas:
- Commenting / outreach to blog authors and other influencers
- RSS optimization and marketing
- Technical blog configuration and add-on management
- Content production
Matts & Davidson will purchase ads on blogs and blog networks for you. Blog marketing, placing advertising in blogs and blog feeds, allows advertisers to extend the reach of their messages beyond traditional search engine advertising, and lets them hit their target audience, while actively engaged in reading content relevant to an advertiser’s business. Because blogs and feeds are relatively uncluttered with advertising, blog advertising is likely to resonate well with engaged readers. Best of all, when blog marketing is combined with Matts & Davidson’s traditional Web 2.0 initiatives, advertisers can often reap the benefits of having both simultaneous, natural, and paid search presence on a particular blog or feed property.
The Benefits: Through video marketing you can take full advantage of the growing popularity of online video sites. Viral videos offer unique benefits:
- Once produced, the video can be uploaded. Viral videos have the potential to spread your message and brand exponentially via word of mouth, blog postings, emails, etc.
- The page listing the video content may rank high on its own within search engines.
- They give you an opportunity to significantly increase the amount of inbound links back to your site
Leading Digital Marketing Agency For Business Solutions
As a leading agency, we pride ourselves on delivering tailored strategies that not only meet but exceed the unique needs of our clients, ensuring their brands shine brightly in the competitive online arena.
Strategic Planning for Success
At Matts & Davidson, we understand that a one-size-fits-all approach doesn’t cut it in the diverse landscape of digital marketing. Our seasoned team of strategists crafts data-driven plans that align with your business objectives and resonate with your target audience. From market research to competitor analysis, we leave no stone unturned in creating a roadmap for your brand’s digital success.
Digital marketing is not a singular path but a maze of possibilities. Matts & Davidson guides you through this maze with expertise in multiple channels, including social media, search engines, email marketing, and more. We believe in meeting your audience where they are, ensuring a comprehensive and effective reach that extends across various platforms.
Compelling Content that Connects
In the age of information overload, content is king, but compelling content reigns supreme. Our team of creative minds crafts stories that resonate, creating a genuine connection between your brand and your audience. From engaging social media posts to informative blog articles, we ensure your brand’s voice stands out in the digital cacophony.
The digital realm is not just about visibility; it’s about measurable impact. Matts & Davidson integrates robust analytics tools to measure the performance of your campaigns in real-time. This data-driven approach allows us to optimize strategies on the fly, ensuring every marketing dollar spent translates into tangible results for your business.
Responsive Web Design for a Digital First Impression
Your website is often the first interaction a customer has with your brand. Matts & Davidson’s web design services ensure that this first impression is not just good but exceptional. Our custom, responsive websites are not only visually stunning but also optimized for seamless user experiences across devices.