Is it enough to have a website for your business? What is the use of that website if it is not visible online? Several things can affect your website’s position in search engine results. Some of them include improper site design, implementing a site without including SEO factors, and slow page loading time. The experts at Matts & Davidson research a website to discover its shortcomings.
After analysis, we suggest changes and SEO strategies to bring your website to the top of search engine results.
Why you need SEO
Studies show that more than 50% of internet users find what they need through search engines on the first 2-3 pages of results. From this, it is clear that a website’s online presence in the top 2 page results is important. This can be achieved only through proper implementation of SEO.
What we do for your website
In the process of SEO, our experts do research on your website and find out relevant page keywords. Content is revised and duplicate and low quality content is eliminated or rewritten. Page titles and subtitles are thoroughly checked and keywords are included in titles if possible. Titles and subtitles are kept in H1/ H2 tags. Meta info of each page is checked and updated. We also check the internal linking structure of the website. We regularly check traffic to the website and take steps to improve the daily traffic. We resolve crawl errors of your site. These are all SEO techniques.
Matts & Davidson also implements off-page optimization techniques like articles, slides, press releases, videos and classified distributions. We do social book marking and promote websites on social networking sites.
Organic SEO and PPC
Organic SEO: Organic SEO is the natural way of getting ranks to a site through implementation of on-page and off-page SEO techniques.
Pay-Per Click (PPC): This is a method where the website is listed on the top of search engines, but the owner of the website pays for user clicks.
Should you choose Organic SEO or PPC?
In the quest to make money online, one will encounter a few online marketing strategies intended to improve traffic and web presence. The two foremost online marketing strategies are SEO and PPC….Read more.
SEO – Do it yourself or consult an expert?
Generally, for proper implementation of SEO you need a strategic plan that includes all SEO techniques. This plan should be changed from time to time based on the search engine algorithms and your site’s status in search results. Also, for implementation of off-page techniques, you also need proper keywords and relevant content. You may not be able to cope up with all these aspects of SEO. It is better to hire a professional SEO expert to carry out your site’s SEO.
Matts & Davidson – SEO experts in NY
Matts & Davidson, the SEO expert in NY, provides affordable SEO services. Our SEO firm is the most qualified when it comes to helping you get higher search engine rankings. If you are in search of SEO services in New York, then just call us at 800-353-8867. We are ready to help you.